Back on October 27, 2014 Keurig started its Rivo Sweepstake Facebook competition. It’s a brewer system that has never done quite as well as its famous K-Cup series, but a good system it is and generally less technical problems than K-Cups (and see plenty of those here each day). It’s a good little competition where […]
Keurig News and Views
Keurig Springs Into 550 Jobs Creation
As part of the joint venture with Coca-Cola, which we brought to you last week, Keurig Mountain Coffee Inc announced the other day that it will be building a new production plant for its move into the cold-brew market. As part of this announcement the company plans to create around 550 jobs and spend almost […]
Future of the Humble Keurig K-Cup?
We have had some interest in our recent articles on the recycling of K-Cups and the impact they have on the environment, or more importantly how we may go about reducing this impact. Following on from these articles we wanted to go into a bit more detail about the make-up of these little pods and […]
Come on Keurig, Recycle Those K-Cups
We recently wrote about how Coffee Club has come up with what is considered a world first in compostable coffee pods. The firm, we hope, will lead a path that others will follow in looking at ways to reduce the wastage generated from coffee capsule delivery systems.
Where Is the Keurig App?
The other day we were looking to see whether there was an App from Keurig; and we couldn’t find one – at least not for our trusty iPhone. Perhaps Keurig has missed a trick here, as we found one for Starbucks, Costa, Pacific Coffee, Nespresso and a number of other coffee houses and cafe chains.
Seeing Keurig Coffee on Your Next Flight
The other day we wrote about a friend of ours and his experience with K-Cups through airport security. Well, that little episode reminded us of a recent trip we had on an international flight and the coffee that was served on board.
K-Cups and Airport Security
A friend of mine recently asked whether carrying K-Cups through airport security would cause any problems. They are technically a sealed unit, and so opening them up to check they actually just contained the coffee claimed would ruin them.
Keurig’s Embrace of Social Media and the College Market
Companies have realized and tapped into the power of social media for decades, with firms spending large sums in the attempt to have its products and / or services relevant and relate-able for certain targeted groups. And of course Keurig Mountain Coffee, now a $4.5 billion dollar company, is no different.
Keurig’s Strategic Partnership with Coca-Cola
Its been quite a year for Keurig Mountain Coffee with the introduction of its 2.0 brewers, having to deal with a number of lawsuits, including those from Club Coffee and Treehouse Foods, and waiting to see whether the SEC would carry on with its four year long investigation into questions around revenue recognition treatments in […]
Keurig Facing $600 Million Lawsuit for 2.0
Club Coffee, one of Canada’s largest coffee producers, has launched a $600M lawsuit again Keurig Mountain Coffee Inc. as a result of Keurig introducing its new 2.0 series of coffee brewers and what Club Coffee claims to be anti-competitive behavior. This type of behavior is deemed to have taken place where a firm’s actions lead […]